AdOps Senior Associate
PMG is a digital company that helps marketers connect people with their brand. Focused on people and grounded in data, our award-winning culture fosters meaningful careers. Partnering with the most iconic brands in the world, we put people at the center of everything we do to deliver value, innovation, and business transformation.
PMG is seeking an AdOps Senior Associate to join our growing AdOps team! At the heart of what PMG does, our AdOps team is responsible for working with our centralized ad server, Google Campaign Manager, in trafficking digital media campaigns for our clients across video, display, and audio channels. The AdOps Associate will review, test, and QA creative assets to ensure media meets proper specs and modify when necessary.
Responsibilities
- Traffic and flight client digital media campaigns flawlessly in our centralized ad server, CM360 (Google Campaign Manager)
- Ensure proper QA of campaign assets (tags, creatives), campaign setup (targeting)
- Basic troubleshooting capabilities in ad serving issues or discrepancies with both internal and external stakeholders. This can include troubleshooting in Adobe Analytics or Google Analytics.
- Capability to review, test, and QA creative assets across static JPG, HTML5, MP4, MOV, MP3, custom code creative and rich media. Ensure assets meet proper specs and modify specs, when necessary, in CM360.
- Manage cost rates and rate types in CM360.
- Manage ongoing campaigns, placement, and creative updates/changes as they occur.
Skills & Experience
- 3+ years of platform trafficking experience in CM360, Google Ads, or relevant ad server platforms.
- Willingness to be proactive in cross-collaborating with the internal teams for gaining solutions and opportunities for improvements.
- Inquiring mind with the ability to recognize inefficiencies and challenge existing processes.
- Highly adaptable with excellent organizational, management, and problem-solving skills
- Excellent time management skills and prioritization skills
- Excellent attention to detail, scheduling, and priority
- Must be a strong team player, who is capable of making contributions with little supervision
- Interest in and basic understanding of the programmatic media landscape
- Strong interest in digital media and advertising technology
About PMG:
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Nike, Apple, Kohler, Shake Shack, TurboTax, Nordstrom, Best Western Hotels & Resorts, Old Navy, Athleta, Experian, and Sephora runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age’s 2023 A-List, MediaPost’s 2023 Independent Agency of the Year, and Adweek’s 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company’s Best Workplaces for Innovators, Fortune’s Best Workplaces for Women, Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age’s Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that’s unmatched in digital. We’re willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We’d love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.