As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.

JOB SCOPE & PURPOSE

The Senior Account Executive is responsible for managing and coordinating client needs and agency resources to ensure that account needs are met. He/she acts as the daily client contact and ensures that all projects for which he/she is responsible are completed on time, on specification, within scope, and on budget, while providing completed planning and documentation. Also, the Senior Account Executive ensures that support, information, and knowledge needed from the competencies are provided.

MAIN RESPONSIBILITIES

• Fulfills daily client requests, ensuring that all projects assigned are executed to plan
• Maintains proficiency with Targetbase tools and processes
• Serves as a day-to-day liaison with operational clients
• Keeps client and account team updated on the status of account activities
• Maintains a thorough understanding of the client’s business and competitive environment; maintains competitive tracking/reviews, working with account leads to provide POVs when required
• Develops a positive and collaborative relationship with all internal partners and clients
• Posts creative and other deliverables to vendor/client sites
• Manages telemarketing services, data entry providers, and other external vendors as per client scope
• Initiates the production process
• Oversees the accuracy and quality of products and ensures projects are executed within established budgets.
• Produces communication materials (contact and status reports, etc.)
• Develops realistic work-back schedules and critical paths
• Under the supervision of the client lead, develops and writes effective creative briefs
• Takes an active role in helping to anticipate account/client needs and assisting in the development of sound, relevant strategies to meet client objectives
• Owns project financials for assigned projects; tracks internal budget and provides day-to-day fiscal management
• Monitors the output of account executives (as applicable)
• Assists with building a positive culture

EXPERIENCE & EDUCATION

• Minimum of 3-5 years of experience in a client service role within an agency
• Category experience is a strong asset
• Bachelor’s Degree in Business, Liberal Arts, Marketing, or Communications is preferred

KNOWLEDGE & ABILITY

• Solid understanding of the creative, analytic, and technology process
• Solid understanding of relational database technology and CRM principles/applications
• Able to write and communicate effectively
• Project management skills; demonstrated ability to multitask and set priorities
• Highly developed interpersonal skills and strong client service orientation
• Superior organizational and time management skills with a strong attention to detail
• Solid understanding of the creative process
• Able to design and deliver presentations
• Proficient in MS Office

POSITION REQUIREMENTS

• Hybrid environment, in office Tuesday, Wednesday, and Thursday
• Overtime as necessary
• Travel as necessary

***We are a hybrid company working 3 days a week in office and 2 days a week at home.  Candidates must live in the Raleigh, NC area and willing to be in office on required days

Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom’s global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.