Marketing Articles

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Jacqueline Jensen Jacqueline Jensen
Updated on May 01, 2024

Hey Founders — This Is Why You Need a Private Email Newsletter

In 2013, I started a curated newsletter email for friends and family to keep them updated on my life and work. I can’t recommend it enough.

Image: Shutterstock / Built In
Olivia McClure Olivia McClure
Updated on May 01, 2024

53 Best Marketing Companies to Know

These marketing companies help brands make the most of modern media.

Image: Shutterstock
Stephen Ostrowski Stephen Ostrowski
Updated on April 27, 2024

New Identity, Same Mission: What This Fintech Wants To ‘Achieve’ With Its Recent Rebrand

“We want to do big things.” Team members at Achieve, formerly known as Freedom Financial Network, explain the weight behind their company’s rebrand.

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Jeff Link Jeff Link
Updated on April 27, 2024

Can Key Host Snackable Celebrity Content People Will Eat?

Here are three reasons the founders think it’ll work.

Joe Procopio Joe Procopio
Updated on April 27, 2024

How Startups Win Their Market With Positioning

You can’t get anywhere if you don’t know where you are.

Brian Nordli Brian Nordli
Updated on April 27, 2024

Customers Hate Slow Websites. Here’s How to Fix Them.

You don’t need Amazon-level resources, but you do need to make speed a priority.

Casey Winters Casey Winters
Updated on April 27, 2024

How to Survive a Crisis, According to Eventbrite’s CPO

When the survival of your business is on the line, which tactic do you take? Which bullet do you fire? The answer is simple: all of them.

Hal Koss Hal Koss
Updated on April 27, 2024

Community-Led Growth Is Taking Tech by Storm

These startups encourage connections — not just transactions.

Mark Fiske Mark Fiske
Updated on April 26, 2024

Hey Marketers! You’re (Probably) Budgeting Incorrectly.

You’re failing to payback optimize and leaving money on the table. It’s time to get your marketing budget right.

Dawn Kawamoto Dawn Kawamoto
Updated on April 25, 2024

21 Social Media Companies to Know

Different social media companies have different audiences. Here’s how to identify the right one for you or your brand.

Image: Tada Images / Shutterstock