Big Data Articles

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Mae Rice Mae Rice
Updated on April 30, 2024

27 Big Data Examples and Applications

Check out these examples of how companies use big data to predict the next big step.

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Alyssa Schroer Alyssa Schroer
Updated on April 30, 2024

What Is Big Data in Marketing? 24 Examples.

These companies leverage data insights for marketing and advertising purposes.

Image: Shutterstock
Updated on April 26, 2024

At Ascension, Agile Processes Support a Faith-Based Mission

Ascension’s digital studio combines a purpose rooted in decades of service, a modern tech stack and “zero technical debt.”

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Mae Rice Mae Rice
Updated on April 24, 2024

Coronavirus’ Impact on Supply Chains Can Be Mitigated by Real-Time Visibility Software

Coronavirus has caused bottlenecks, but they don’t have to last.

Stephen Gossett Stephen Gossett
Updated on April 24, 2024

Building Diversity Means Protecting Data Privacy Too

Inside the challenges of gathering DEI data.

Johnny Taylor Johnny Taylor
Updated on April 24, 2024

Too Much Data Is a Bad Thing. Choose Your Metrics Wisely, HR Teams.

Your people team probably collects too much data to be useful. How do you measure the treasure and discard the trash?

Image: Shutterstock / Built In
CS Chan CS Chan
Updated on April 24, 2024

A Simple Method to Help Data Analysts Understand Clients

A disconnect often exists between the teams that package data and the clients that use it. Odd as it may sound, a role-playing exercise can bridge that gap.

Joshua Kennedy Joshua Kennedy
Updated on April 23, 2024

How to Use Big Data to Boost Conversion Rates

Personalization is key to increasing customer satisfaction, loyalty and — crucially — boosting conversion rates.

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Grant Shirk Grant Shirk
Updated on April 23, 2024

Here’s What the Future of Data Looks Like

Start preparing for these trends now to better inform future product decisions.

Misha Kennedy Misha Kennedy
Updated on April 23, 2024

Can Technology Make Live Performances Live Forever?

In 2018, my creative partner and I had to figure out how to capture a behind-the-scenes look at a live performance. Our results offer a new path forward for capturing the ephemeral via technology.